Amp It #5: Distributors


Get your product in the hands of those who can take it to a greater audience.

Who can take your product and make it available everywhere?

Similar to the influencer strategy, distribution will take time. Make a list of who to go to. Get a deal to carry your product. Keep knocking on doors. Find the list of partners who work with the distributors to see if you can get a referral. Increase your chances of a response by building the branch of relationships now.

Find a tech startup app that pairs nicely with your product. Get on that app. For example, putting your product on Kickstarter is a great way to validate and distribute your product.

If you’re selling a digital product, make a list of the platforms and partner integrations that will help leverage your existence. If you aren’t on Amazon, get on Amazon.

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