When building out your logo, the critical path to success is in the subtle details. Try these five creative constraints when tackling your next logo design:
One font style
Choose one font if you have logo text.
One colour
Design with grayscale, choose one colour.
One-inch square fit
Make the logo easy to see in a small constraint.
One iconic element
Manipulate one spot to make it unique.
One logo 😉
Keep it simple with one visual icon.
In reading a Sales book I found an interesting set of success statistics related to persistence, pulled from a study by the National Sales Executive Association:
• 2% of sales are made on the first contact
• 3% of sales are made on the second contact
• 5% of sales are made on the third contact
• 10% of sales are made on the fourth contact
• 80% of sales are made on the fifth through
12th contact
So don’t give up just because your second, third,
or fourth attempt goes unanswered. Persistence
wins appointments.
Getting sales appointments Read More »
Music helps to calm and relax the soul. I am learning to appreciate the sounds and artistry behind every song track as I add music to my creative sessions.
Here are the artists I’m listening to now.
Troye Sivan – Blue Neighbourhood
The Lumineers – Cleopatra
Kendrick Lamar – Good Kid M.A.A.D City
Coldplay – A Head Full Of Dreams
Fiona Apple – The Idler Wheel Is Wiser than the Driver of the Screw and Whipping Cords Will Serve You More than Ropes Will Ever Do
Destroyer – Kaputt
Vampire Weekend – Modern Vampires Of The City
Kanye West – My Beautiful Dark Twisted Fantasy
The Boxer Rebellion – Ocean By Ocean
The Weeknd – Starboy
Beach House – Teen Dream
Drake – Views
My current song playlist for 2017 Read More »